#Uber expands diversification into $700bn US road freight industry, away from core ride hailing
Such Enterprise orientated offerings (like Uber Freight and Corporate ride sharing) are probably Uber’s best route towards #profitability
But note of caution, #Amazon launched its own trucking brokerage this year....
Uber Freight launched in 2017 and covers 48 US states, (instead of the current 5 for Amazon) and has a network of ~400k drivers
Uber hopes its algorithms (which suggest time & energy efficient routes to delivery companies) can help Uber predict prices in advance and grow market share
Amazon though might have other ideas !